Google’s iOS apps will drop customized consumer interface parts and Materials Design styling on iPhone and iPad to make them feel and look like correct apps on Apple’s platforms.
Table of Content
- Google pledges
- paid app installs
- ios aso
- play store app search optimization
Google is dropping Materials Design on iOS
For years now, Google would go the additional mile with a view to make its iPhone and iPad apps appear like their Android counterparts. Some individuals wouldn’t even obtain Google apps as a result of they appeared and acted so international on the iOS platform. However that’s about to vary as Google has now pledged to make its iOS apps feel and look extra native on Apple’s platforms.
Jeff Verkoeyen, who leads Google’s design efforts on Apple platforms, stated on Twitter that his staff had been considering “what it means to construct a trademark Google expertise on Apple platforms.” Google’s personal apps have historically used the corporate’s Materials Design pointers to unify software program designs throughout desktop, cell and the net.
The method has resulted in Android-ification of Google’s expertise on iOS because the overwhelming majority of the corporate’s apps equivalent to Gmail, YouTube, Search, Drive and Images now appear like Android apps on iOS. However after ten years, Google’s iOS staff has determined that UIKIt, Apple’s software program framework for constructing interfaces in iPhone and iPad apps, has matured sufficient.
The truth is, as Verkoeyen writes, UIKit now permits a lot tighter integrations with iOS than what Google can fairly obtain through customized options like Materials Design.
Why Google is making a swap to Apple’s UIKit
However as we continued on the pursuit of cross-platform pixel parity, our iOS parts had been slowly drifting additional and farther from Apple platform fundamentals as a result of these fundaments had been additionally evolving yr over yr.
Verkoeyen says his staff can be combining the perfect of UIKit with the perfect of Google’s design language. Consequently, the corporate will replace its iPhone and iPad apps with customary iOS consumer interface parts for issues like bars, controls, lists, menus and extra.
“Simplification, whereas nonetheless affording distinction the place it issues,” he says. Sadly, he didn’t share extra concrete examples like earlier than and after the design modifications.
Google can also be hiring designers to hitch its Apple improvement staff.